Why is Pink So Popular?

Why is Pink So Popular?

It may come as no surprise that we’re a big fan of the colour pink. Pink reminds us of a crisp glass of rosé, cherry blossom trees and candyfloss clouds. Pink works for almost every occasion. It’s the colour of romance, compassion, love, and femininity, among many other wonderful things.

Summer is a great time to introduce pink flowers to your home to add some variety and brightness. From pale pink peonies to scorching hot fuchsias, we’re here to give you the low down on the perfect pink blooms.

pink floral installation

Why is pink so popular?

2023 is all about the colour pink. We’ve seen it sweep the runway and dominate recent fashion trends, such as Barbicore. You can’t go wrong with pink, especially when Pantone chooses Viva Magenta as the colour of the year for 2023. (Read more about this here). Love it or hate it, pink is here to stay. So why not jump on the bandwagon before it’s too late…

What do pink flowers represent?

Our associations with the colour pink vary between cultures and times. Believe it or not, pink was once a popular colour for boys, too. An equivalent to the colour red, pink was considered genderless and even masculine up until the early twentieth century.

In Eastern cultures, the colour pink has many different connotations. It’s considered a masculine colour in Japan, as a symbol of the slain samurai. In Korea, pink represents trust, and in India, it’s associated with welcome and hospitality.

Pink flowers convey just about any kind of message, from congratulations and gratitude to love and affection. Lighter shades of pink are often associated with friendship and joy, whereas deeper hues are linked to passion and romance. Pink flowers are for everyone and anyone, regardless of gender!

pink event flowers

Popular pink flowers

Pink Roses

Roses grow naturally in a variety of pink hues. Pink blooms symbolise gratitude, making them ideal for those who want to give thanks. Pink Roses + Mirabeau pink gin is the perfect combo for Valentine’s Day, Mother’s Day, or just about any day of the week!

Pink Chrysanthemums

Chrysanthemums, or mums as they’re commonly known, are lovely in the autumn months. In pink, they symbolise longevity and happiness; a great choice to gift to family or friends.

Pink Alstroemeria

Alstroemeria is a beautiful long-lasting flower, that comes in pink and pairs well with green foliage for a natural look. Pink Alstroemeria are said to represent romance and playfulness, making it the perfect pink flower to gift when you want to move out of the friend zone!

Pink Carnations

If you want to express affection, then pink carnations are the way to go. Carnations have a fantastic vase life and are one of the most commonly gifted flowers. You can find a mix of dusty pinks and sunshine colours in our Umbria bouquet,

pink table flowers

Pinks for every occasion

Need a hand choosing the perfect pink bouquet? Here are some of our faves:

The pink that says “I love you”

The Verona bouquet & Adore Beauty gift voucher is the perfect romantic gift. Style, beauty and understated elegance; this bouquet has it all. You can’t go wrong with this combo whenever you want to express your love.

The pink to pack a punch

Make a big splash with our bright and energetic Marseille bouquet. It’s the go-to gift to remind your partner, sibling, or friend how incredible they are. Add a bottle of Pommery pink champagne for an extra special touch. Available for a limited time only, so grab yours while stocks last.

Embrace Pink in 2023

Birthday, anniversary or wedding, embrace the trend and choose pink this year. No matter your budget or gifting style, we have something for every occasion. As our seasons change, so do our blooms, so shop yours now before it’s too late!

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Best Selling Bouquets

Marseille

From $113

A gorgeous feminine floral design featuring fuchsia, lilac & pink colours. It's guaranteed to impress.

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Osaka

From $119

Inspired by the annual cherry blossom festival, Osaka features soft pink colours paired with delicate white puffs.

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Bespoke Bright & Colourful

From $85

Our floral designers will combine their creativity and the best seasonal blooms Australia has to offer to create a bright & colourful bouquet that is one of a kind.

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